# Alternatives to Ahrefs The backlink index leader. Ahrefs ranks #1 of 10 in SEO tools, with an Alt Score of 91. It is proprietary, sold by subscription from $29/month and available on the web. 10 of 10 checklist rows are verified against a public source. Source: https://altcatalog.com/alternatives/ahrefs/ Category: SEO tools ## Where Ahrefs stands out - **Local SEO** — 4 of 10 apps with a verified answer have this - **Price per seat** — 5 of 10 apps with a verified answer have this ## Overview - **Who it's for**: SEO specialists, content marketers, and link builders who need to research competitors, find keyword opportunities, and monitor organic search performance. - **What you get**: A suite of tools built on Ahrefs' own web crawler and index: Site Explorer for competitor backlink and traffic analysis, Keywords Explorer for search volume and keyword difficulty data, Site Audit for technical SEO issues, and Rank Tracker for monitoring search rankings over time. - **How it works**: Users enter a domain, URL, or keyword into the relevant tool to pull data from Ahrefs' crawled index, then use the reports to identify link-building targets, keyword gaps, technical fixes, or ranking changes to act on. ## Profile - **License**: Proprietary (verified 2026-07-11) - **Pricing model**: Subscription (verified 2026-07-11) - **Starts at**: $29/month (verified 2026-07-11) - **Platforms**: Web - **Status**: active (verified 2026-07-11) ## Ranked alternatives | # | App | Alt Score | Licence | Platforms | |---|-----|-----------|---------|-----------| | 1 | [Moz](https://altcatalog.com/alternatives/moz.md) | 91 | Proprietary | Web | | 2 | [SE Ranking](https://altcatalog.com/alternatives/se-ranking.md) | 91 | Proprietary | ? | | 3 | [Semrush](https://altcatalog.com/alternatives/semrush.md) | 91 | Proprietary | Web | | 4 | [Serpstat](https://altcatalog.com/alternatives/serpstat.md) | 82 | Proprietary | Web | | 5 | [Mangools](https://altcatalog.com/alternatives/mangools.md) | 68 | Proprietary | Web | | 6 | [Ubersuggest](https://altcatalog.com/alternatives/ubersuggest.md) | 68 | Proprietary | Web | | 7 | [SpyFu](https://altcatalog.com/alternatives/spyfu.md) | 55 | Proprietary | Web | | 8 | [Screaming Frog](https://altcatalog.com/alternatives/screaming-frog.md) | 42 | Proprietary | Windows, macOS, Linux | | 9 | [Majestic](https://altcatalog.com/alternatives/majestic.md) | 37 | Proprietary | Web | Alt Score = Verified coverage (90%) + Visibility (10%). See https://altcatalog.com/how-alt-score-works/ ## Feature comparison Legend: Yes / No / Partial / ? (not verified). | SEO tools checklist | Ahrefs | Moz | SE Ranking | Semrush | Serpstat | Mangools | |---|---|---|---|---|---|---| | Pricing model | Subscription | Subscription | Subscription | Subscription | Freemium | Subscription | | Starts at | $29/month | $49/month | $129/month | $139/mo | $50/month | ? | | License | Proprietary | Proprietary | Proprietary | Proprietary | Proprietary | Proprietary | | Platforms | Web | Web | ? | Web | Web | Web | | Rank tracking | Yes | Yes | Yes | Yes | Yes | Yes | | Backlink index size | Yes | Yes | Yes | Yes | Yes | Partial | | Keyword research | Yes | Yes | Yes | Yes | Yes | Yes | | Site audit crawler | Yes | Yes | Yes | Yes | Yes | No | | Content optimization | Yes | Yes | Yes | Yes | Yes | Partial | | Local SEO | Yes | Yes | Yes | Yes | Partial | Partial | | API access | Partial | Partial | Yes | Partial | Partial | Yes | | Price per seat | Yes | Yes | Partial | Yes | No | No | | Free tier / trial | Partial | Partial | Partial | Partial | Yes | Yes | | SERP features tracking | Yes | Yes | Yes | Yes | Yes | Yes | ## Sources Sources for Ahrefs. Each alternative is sourced on its own page. - **Platforms**: Web — (verified 2026-07-11) - Quote: “Run a complete SEO audit of your website” - **License**: Proprietary — (verified 2026-07-11) - Quote: “Plans & Pricing” - **Pricing model**: Subscription — (verified 2026-07-11) - Quote: “a $29/month offering that's great for SEO beginners who are looking to go beyond the basics” - **Starts at**: $29/month — (verified 2026-07-11) - Quote: “Ahrefs' $29 Starter plan” - **Status**: active — (verified 2026-07-11) - Quote: “The newly-launched Starter plan” - **Rank tracking**: Yes — (verified 2026-07-11) - Quote: “Monitor keyword rankings globally” - **Backlink index size**: Yes — (verified 2026-07-11) - Quote: “Ahrefs has the second most active web crawler after Google, which means we have the best backlink database in the industry.” - **Keyword research**: Yes — (verified 2026-07-11) - Quote: “Generate thousands of keyword ideas, cluster them instantly, and use reliable metrics to pick the best ones.” - **Site audit crawler**: Yes — (verified 2026-07-11) - Quote: “Site Audit crawls all your website's pages. It flags all possible technical and on-page SEO issues” - **Content optimization**: Yes — (verified 2026-07-11) - Quote: “grades your content against top-ranking pages—so you can spot topical coverage gaps and fill them naturally.” - **Local SEO**: Yes — (verified 2026-07-11) - Quote: “Optimize your Google Business Profile to attract more local customers and dominate local rankings.” - **API access**: Partial — (verified 2026-07-11) - Quote: “Ahrefs API is available on eligible paid plans. On all other plans, you'll still have access to a limited set of free test queries.” - **Price per seat**: Yes — (verified 2026-07-11) - Quote: “Lite: Up to 2 additional users” - **Free tier / trial**: Partial — (verified 2026-07-11) - Quote: “Not all websites are created to make money. But quality information deserves to be found. Which is why we want to support website owners who can't justify investing in a professional SEO tool.” - **SERP features tracking**: Yes — (verified 2026-07-11) - Quote: “19 SERP features. Including AI Overviews.” --- Ranked by verified data, never by who paid. https://altcatalog.com/trust/