# Alternatives to OpenPanel

OpenPanel is an open-source product and web analytics platform positioned explicitly as "the open-source alternative to Mixpanel." It offers event tracking, funnels, retention, cohorts, and user profiles, and can be self-hosted via Docker or run as a paid cloud service.

OpenPanel ranks #3 of 11 in Product analytics, with an Alt Score of 89. It is licensed under AGPL-3.0, open source with paid hosting from $2.50/mo and available on Web, iOS and Android. 12 of 12 checklist rows are verified against a public source.

Source: https://altcatalog.com/alternatives/openpanel/
Category: Product analytics

## Where OpenPanel stands out

- **Self-hostable** — 3 of 11 apps with a verified answer have this

## Overview

- **Who it's for**: OpenPanel is aimed at developers and product teams who want Mixpanel-style product analytics (events, funnels, retention, session replay) but want control over hosting and data, either by self-hosting the open-source stack or using the managed cloud.
- **What you get**: The product covers event tracking, funnels, cohort-based retention analysis with segment breakdowns, a Sankey-style user journey view, session replay (built on rrweb, 30-day retention), revenue tracking, dashboards, and a REST API for exporting raw events and aggregated chart data. SDKs are available for web frameworks (JavaScript, React, Next.js, Vue, Nuxt, Astro, Remix), iOS (Swift), Android (Kotlin), and React Native.
- **How it works**: Client and server SDKs (or a script tag) send events to OpenPanel's API, which assigns a rotating, hashed device ID for cookieless tracking and groups events into 30-minute sessions for browser/mobile clients. Data is stored in ClickHouse (with Postgres and Redis supporting the app) and surfaced through a Next.js dashboard; the same stack can be self-hosted via Docker Compose or used as OpenPanel's hosted cloud service, which is billed by monthly event volume.

## Profile

- **License**: AGPL-3.0 (verified 2026-07-30)
- **Pricing model**: OSS + paid hosting (verified 2026-07-30)
- **Starts at**: $2.50/mo (verified 2026-07-30)
- **Platforms**: Web, iOS, Android
- **Status**: active (verified 2026-07-30)

## Ranked alternatives

| # | App | Alt Score | Licence | Platforms |
|---|-----|-----------|---------|-----------|
| 1 | [Statsig](https://altcatalog.com/alternatives/statsig.md) | 96 | Proprietary | Web |
| 2 | [Amplitude](https://altcatalog.com/alternatives/amplitude.md) | 93 | Proprietary | Web |
| 3 | [FullStory](https://altcatalog.com/alternatives/fullstory.md) | 85 | Proprietary | Web, iOS, Android |
| 4 | [Countly](https://altcatalog.com/alternatives/countly.md) | 81 | AGPL-3.0, modified §7 (branding clause) — Countly Lite only | Windows, macOS, Linux, iOS |
| 5 | [LogRocket](https://altcatalog.com/alternatives/logrocket.md) | 81 | Proprietary | Web |
| 6 | [Pendo](https://altcatalog.com/alternatives/pendo.md) | 81 | Proprietary | Web |
| 7 | [Heap](https://altcatalog.com/alternatives/heap.md) | 78 | Proprietary | Web |
| 8 | [Gainsight PX](https://altcatalog.com/alternatives/gainsight-px.md) | 74 | ? | Web, iOS, Android |
| 9 | [Kissmetrics](https://altcatalog.com/alternatives/kissmetrics.md) | 70 | ? | Web, iOS, Android |
| 10 | [Woopra](https://altcatalog.com/alternatives/woopra.md) | 66 | Proprietary | Web |

Alt Score = Verified coverage (90%) + Visibility (10%). See https://altcatalog.com/how-alt-score-works/

## Feature comparison

Legend: Yes / No / Partial / ? (not verified).

| Product analytics checklist | OpenPanel | Statsig | Amplitude | FullStory | Countly | LogRocket |
|---|---|---|---|---|---|---|
| Pricing model | OSS + paid hosting | Usage-based | Freemium | Freemium | OSS + paid hosting | Usage-based |
| Starts at | $2.50/mo | $150/mo | ? | ? | $175/mo | $176/mo |
| License | AGPL-3.0 | Proprietary | Proprietary | Proprietary | AGPL-3.0, modified §7 (branding clause) — Countly Lite only | Proprietary |
| Platforms | Web, iOS, Android | Web | Web | Web, iOS, Android | Windows, macOS, Linux, iOS, Android, Web | Web |
| Event tracking | Yes | Yes | Yes | Yes | Yes | Yes |
| Funnels | Yes | Yes | Yes | Yes | Yes | Yes |
| Retention analysis | Yes | Yes | Yes | Yes | Yes | Yes |
| User paths / flows | Yes | Yes | Yes | Yes | Yes | Yes |
| Cohorts & segmentation | Yes | Yes | Yes | Yes | Yes | Yes |
| Session replay | Yes | Yes | Yes | Yes | No | Yes |
| Feature flags / experiments | Partial | Yes | Yes | No | Yes | No |
| Self-hostable | Yes | Partial | No | No | Yes | Yes |
| Autocapture | Yes | Yes | Yes | Yes | No | Yes |
| Warehouse / BI export | Partial | Yes | Yes | Yes | Partial | Partial |
| Web & mobile SDKs | Yes | Yes | Yes | Yes | Yes | Yes |
| Free tier | Partial | Yes | Yes | Yes | Yes | No |

## Sources

Sources for OpenPanel. Each alternative is sourced on its own page.

- **Starts at**: $2.50/mo — <https://openpanel.dev/pricing> (verified 2026-07-30)
  - Note: Cheapest OpenPanel Cloud tier per the full pricing table: '5K events per month' billed monthly at $2.50 ($25.00/yr). Self-hosting is free/unlimited if you run your own infrastructure. Quote captured f
  - Quote: “$2.50”
- **Status**: active — <https://openpanel.dev/docs/self-hosting/changelog> (verified 2026-07-30)
  - Note: GitHub repo (Openpanel-dev/openpanel) shows 6.2k+ stars and a push within the last month as of this research, corroborating active development.
  - Quote: “We have released the first stable version of OpenPanel v2. This is a big one!”
- **License**: AGPL-3.0 — <https://github.com/Openpanel-dev/openpanel/blob/main/LICENSE.md> (verified 2026-07-30)
  - Note: Read directly from LICENSE.md in the repo root (not a badge). Repo also ships a separate TRADEMARK.md restricting use of the OpenPanel name/logo, which does not affect the code license.
  - Quote: “GNU AFFERO GENERAL PUBLIC LICENSE Version 3, 19 November 2007”
- **Pricing model**: OSS + paid hosting — <https://openpanel.dev/pricing> (verified 2026-07-30)
  - Note: Self-hosting (AGPL-3.0, open source) is free with unlimited events; OpenPanel Cloud is the paid hosted option billed by monthly event volume. Page rendered via headless Chrome DOM dump because the pri
  - Quote: “Our pricing is as simple as it gets, choose how many events you want to track each month, everything else is unlimited, no tiers, no hidden costs.”
- **Platforms**: Web, iOS, Android — <https://openpanel.dev/docs/sdks> (verified 2026-07-30)
  - Note: SDK list covers Web/JS frameworks (script tag, Web SDK, JavaScript, Next.js, Nuxt, Astro, Remix, Express, React, Vue), plus native Swift (iOS) and Kotlin (Android), and React Native. No desktop app or
  - Quote: “OpenPanel provides SDKs for a wide range of platforms and frameworks, making it easy to integrate analytics into your application regardless of your tech stack.”
- **Event tracking**: Yes — <https://openpanel.dev/features/event-tracking> (verified 2026-07-30)
  - Quote: “Track product events without Google Analytics. Simple, privacy-first event tracking that powers funnels, retention, and user profiles.”
- **Funnels**: Yes — <https://openpanel.dev/features/funnels> (verified 2026-07-30)
  - Quote: “Build funnels from your events and see conversion and drop-off at every step. No complex setup, just pick the events and go.”
- **Retention analysis**: Yes — <https://openpanel.dev/features/retention> (verified 2026-07-30)
  - Quote: “User retention analytics and cohort analysis that show who comes back. See product stickiness at a glance-no sampling, no guesswork. Built on your events.”
- **User paths / flows**: Yes — <https://openpanel.dev/docs/dashboard/understand-the-overview> (verified 2026-07-30)
  - Note: Sankey diagram of top entry pages and next-page sequences, up to 10 steps deep.
  - Quote: “The User Journey (Sankey) diagram at the very bottom visualizes how visitors flow through your site within a session.”
- **Cohorts & segmentation**: Yes — <https://openpanel.dev/features/retention> (verified 2026-07-30)
  - Quote: “Filter or segment by plan, source, or custom properties. See which cohorts retain better and why.”
- **Session replay**: Yes — <https://openpanel.dev/docs/session-replay> (verified 2026-07-30)
  - Quote: “Session replay captures a structured recording of what users do in your app or website.”
- **Feature flags / experiments**: Partial — <https://openpanel.dev/features/conversion> (verified 2026-07-30)
  - Note: OpenPanel analyzes experiment-variant conversion via event-property breakdowns on the conversion report; it does not provide native feature-flag creation, targeting, or rollout management (no dedicate
  - Quote: “Split conversion by any property-experiment variant, device, country, or traffic source. Compare lines on the same chart to see which segment converts best.”
- **Self-hostable**: Yes — <https://github.com/Openpanel-dev/openpanel/blob/main/README.md> (verified 2026-07-30)
  - Quote: “OpenPanel can be self-hosted and we have tried to make it as simple as possible.”
- **Autocapture**: Yes — <https://openpanel.dev/docs/sdks/nuxt> (verified 2026-07-30)
  - Note: SDK options also include `trackOutgoingLinks` and `trackAttributes` (auto-tracks elements with a `data-track` attribute), all enabled by default across the web SDKs.
  - Quote: “`trackScreenViews` - Automatically track screen views (default: `true`)”
- **Warehouse / BI export**: Partial — <https://openpanel.dev/docs/api/export> (verified 2026-07-30)
  - Note: A REST Export API exposes raw events and aggregated chart series for pulling data into external BI tools; no native connector/sync to a data warehouse (e.g. BigQuery, Snowflake, S3) is documented.
  - Quote: “GET /export/events | Paginated list of raw events with optional filtering”
- **Web & mobile SDKs**: Yes — <https://openpanel.dev/docs/sdks> (verified 2026-07-30)
  - Note: Includes Web/JS (React, Next.js, Vue, Nuxt, Astro, Remix, Express), iOS (Swift), Android (Kotlin), and React Native SDKs.
  - Quote: “OpenPanel provides SDKs for a wide range of platforms and frameworks, making it easy to integrate analytics into your application regardless of your tech stack.”
- **Free tier**: Partial — <https://openpanel.dev/pricing> (verified 2026-07-30)
  - Note: OpenPanel Cloud has no permanent free tier - only a time-limited 30-day free trial (no credit card required), after which billing starts at $2.50/mo for 5K events. Self-hosting (open source, AGPL-3.0)
  - Quote: “30-day free trial”

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Ranked by verified data, never by who paid. https://altcatalog.com/trust/