# Alternatives to PostHog Product analytics with replay, flags and experiments. PostHog ranks #3 of 10 in Web analytics, with an Alt Score of 89. It is licensed under MIT, open source with paid hosting and available on the web. 11 of 12 checklist rows are verified against a public source. Source: https://altcatalog.com/alternatives/posthog/ Category: Web analytics ## Where PostHog stands out - **Open source** — 5 of 10 apps with a verified answer have this ## Overview - **Who it's for**: Product engineers and small-to-mid-size product/engineering teams who want a single tool to understand and improve how users interact with their app, rather than stitching together separate analytics, testing, and feedback tools. - **What you get**: An open-source product analytics suite covering event/product analytics, session replay, feature flags, A/B testing (experiments), and surveys. You get one SDK and data store powering funnels, trends, retention analysis, and user-level session recordings, plus tools to gate features and run experiments on the same event data. It's available as a managed PostHog Cloud service or self-hosted for full data control. - **How it works**: You add PostHog's SDK (or API) to your app to start capturing events and sessions, then use the dashboard to build insights, watch replays, toggle feature flags, and configure experiments or surveys, all against the same underlying event data. ## Profile - **License**: MIT (verified 2026-07-11) - **Pricing model**: OSS + paid hosting (verified 2026-07-11) - **Starts at**: ? - **Platforms**: Web - **Status**: active (verified 2026-07-11) ## Ranked alternatives | # | App | Alt Score | Licence | Platforms | |---|-----|-----------|---------|-----------| | 1 | [Umami](https://altcatalog.com/alternatives/umami.md) | 93 | MIT | Web | | 2 | [Plausible](https://altcatalog.com/alternatives/plausible.md) | 89 | AGPL-3.0 | Web | | 3 | [Pirsch](https://altcatalog.com/alternatives/pirsch.md) | 85 | AGPL-3.0 | Web | | 4 | [Matomo](https://altcatalog.com/alternatives/matomo.md) | 81 | GPL-3.0 | Web | | 5 | [Simple Analytics](https://altcatalog.com/alternatives/simple-analytics.md) | 78 | Proprietary | Web | | 6 | [Mixpanel](https://altcatalog.com/alternatives/mixpanel.md) | 70 | Proprietary | Web | | 7 | [Fathom](https://altcatalog.com/alternatives/fathom.md) | 66 | Proprietary | Web | | 8 | [Microsoft Clarity](https://altcatalog.com/alternatives/microsoft-clarity.md) | 59 | ? | Web | | 9 | [Google Analytics](https://altcatalog.com/alternatives/google-analytics.md) | 55 | Proprietary | Web | Alt Score = Verified coverage (90%) + Visibility (10%). See https://altcatalog.com/how-alt-score-works/ ## Feature comparison Legend: Yes / No / Partial / ? (not verified). | Web analytics checklist | PostHog | Umami | Plausible | Pirsch | Matomo | Simple Analytics | |---|---|---|---|---|---|---| | Pricing model | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | Freemium | | Starts at | ? | ? | $9/month | $6/month | €29/month | €20/month | | License | MIT | MIT | AGPL-3.0 | AGPL-3.0 | GPL-3.0 | Proprietary | | Platforms | Web | Web | Web | Web | Web | Web | | Cookieless / no consent banner | Partial | Yes | Yes | Yes | Partial | Yes | | Self-hostable | Yes | Yes | Yes | Partial | Yes | ? | | Script size | ? | Yes | Yes | Yes | ? | Yes | | Event tracking | Yes | Yes | Yes | Yes | Yes | Yes | | Funnels | Yes | Yes | Yes | Yes | Partial | Yes | | Session replay | Yes | ? | No | ? | Partial | ? | | Data ownership / export | Yes | Yes | Yes | Yes | Yes | Yes | | EU hosting option | Yes | Yes | Yes | Yes | Yes | Yes | | Real-time dashboard | Yes | Yes | Yes | Yes | Yes | Yes | | Free tier limits | Yes | Yes | Partial | Partial | Yes | Yes | | API access | Yes | Yes | Yes | Yes | Yes | Yes | | Open source | Yes | Yes | Yes | Yes | Yes | No | ## Sources Sources for PostHog. Each alternative is sourced on its own page. - **Pricing model**: OSS + paid hosting — (verified 2026-07-11) - Quote: “The self-hosted version is the same exact product we run on PostHog Cloud” - **Platforms**: Web — (verified 2026-07-11) - Quote: “This doc refers to our posthog-js library for use on the browser.” - **License**: MIT — (verified 2026-07-11) - Note: MIT Expat" license as defined below." - Quote: “Content outside of the above mentioned directories or restrictions above is available under the ” - **Status**: active — (verified 2026-07-11) - Quote: “PostHog is an all-in-one, open source platform for building successful products” - **Cookieless / no consent banner**: Partial — (verified 2026-07-11) - Quote: “PostHog never stores data in cookies or local/session storage.” - **Self-hostable**: Yes — (verified 2026-07-11) - Quote: “PostHog is open-source and freely available for anyone to host themselves.” - **Event tracking**: Yes — (verified 2026-07-11) - Quote: “You can send custom events using capture” - **Funnels**: Yes — (verified 2026-07-11) - Quote: “Funnels enable you to visualize your flows and understand where the friction points are so that you can improve them.” - **Session replay**: Yes — (verified 2026-07-11) - Quote: “Play back sessions to diagnose UI issues, improve support, and get context for nuanced user behavior.” - **Data ownership / export**: Yes — (verified 2026-07-11) - Quote: “Schedule bulk data exports to select destinations, including Postgres, S3, and more.” - **EU hosting option**: Yes — (verified 2026-07-11) - Quote: “PostHog Cloud EU – a managed version of PostHog that's hosted on servers based in Frankfurt.” - **Real-time dashboard**: Yes — (verified 2026-07-11) - Quote: “Live view into site activity. See what's happening on your site right now.” - **Free tier limits**: Yes — (verified 2026-07-11) - Quote: “If your usage goes beyond the free tier limits, we offer usage-based pricing.” - **API access**: Yes — (verified 2026-07-11) - Quote: “The API is available for all users and instances.” - **Open source**: Yes — (verified 2026-07-11) - Quote: “PostHog is an all-in-one, open source platform for building successful products” --- Ranked by verified data, never by who paid. https://altcatalog.com/trust/