# Alternatives to Tock Tock is a reservation and event-booking platform built around deposits and prepaid experiences for restaurants, wineries, and events, owned by American Express. Tock ranks #6 of 8 in Restaurant reservation systems, with an Alt Score of 93. It is proprietary, sold by subscription from $269/month and available on Web, iOS and macOS. 12 of 12 checklist rows are verified against a public source. Source: https://altcatalog.com/alternatives/tock/ Category: Restaurant reservation systems ## Overview - **Who it's for**: Restaurants, bars, wineries, hotels, and pop-ups—from neighborhood spots to Michelin-starred destinations—that want to sell reservations, ticketed experiences, and events. It is built for operators who rely on deposits and prepayment to cut no-shows and merchandise premium offerings. - **What you get**: A cloud-based reservation and table/service-management platform with two waitlists, adjustable floor plans, and Notify to fill cancellations. It adds robust guest profiles, deposits and prepaid/credit-card-hold bookings, automated confirmations and SMS, reporting and analytics, POS and marketing integrations, and a consumer discovery marketplace (website plus iOS app) that lists your business. - **How it works**: Operators run availability, floor plans, and service from the web-based Tock Dashboard, with iOS and Mac companion apps for on-the-floor management. Guests discover and book on Tock's site and iOS app, paying deposits or prepaying where required. Pricing is flat monthly subscription plans (Essential $269/mo and up) with a percentage fee on prepayments; Tock was acquired by American Express from Squarespace in 2024. ## Profile - **License**: Proprietary (verified 2026-07-12) - **Pricing model**: Subscription (verified 2026-07-12) - **Starts at**: $269/month (verified 2026-07-12) - **Platforms**: Web, iOS, macOS - **Status**: acquired (verified 2026-07-12) ## Ranked alternatives | # | App | Alt Score | Licence | Platforms | |---|-----|-----------|---------|-----------| | 1 | [OpenTable](https://altcatalog.com/alternatives/opentable.md) | 100 | Proprietary | Web, iOS, Android | | 2 | [TheFork](https://altcatalog.com/alternatives/thefork.md) | 100 | ? | Web, iOS, Android | | 3 | [Eat App](https://altcatalog.com/alternatives/eat-app.md) | 96 | ? | Web, iOS, Android | | 4 | [Resy](https://altcatalog.com/alternatives/resy.md) | 93 | Proprietary (commercial hosted SaaS) | Web, iOS, Android | | 5 | [SevenRooms](https://altcatalog.com/alternatives/sevenrooms.md) | 93 | ? | Web, iOS | | 6 | [Tablein](https://altcatalog.com/alternatives/tablein.md) | 89 | Proprietary (commercial hosted SaaS) | Web | | 7 | [Yelp Guest Manager](https://altcatalog.com/alternatives/yelp-guest-manager.md) | 85 | Proprietary (commercial SaaS, Yelp Master Services Agreement) | Web, iOS | Alt Score = Verified coverage (90%) + Visibility (10%). See https://altcatalog.com/how-alt-score-works/ ## Feature comparison Legend: Yes / No / Partial / ? (not verified). | Restaurant reservation systems checklist | Tock | OpenTable | TheFork | Eat App | Resy | SevenRooms | |---|---|---|---|---|---|---| | Pricing model | Subscription | Subscription | Subscription | Freemium | Subscription | Subscription | | Starts at | $269/month | $149/month | ? | $69/mo | $249/month USD | ? | | License | Proprietary | Proprietary | ? | ? | Proprietary (commercial hosted SaaS) | ? | | Platforms | Web, iOS, macOS | Web, iOS, Android | Web, iOS, Android | Web, iOS, Android | Web, iOS, Android | Web, iOS | | Online reservation widget | Yes | Yes | Yes | Yes | Yes | Yes | | Waitlist management | Yes | Yes | Yes | Yes | Yes | Yes | | Table management | Yes | Yes | Yes | Yes | Yes | Yes | | Guest CRM / profiles | Yes | Yes | Yes | Yes | Yes | Yes | | Deposits & prepayment | Yes | Yes | Yes | Yes | Yes | Yes | | SMS / email confirmations | Yes | Yes | Yes | Yes | Yes | Yes | | POS integration | Yes | Yes | Yes | Yes | Yes | Yes | | Marketing to guests | Yes | Yes | Yes | Yes | Yes | Yes | | Review integration | Partial | Yes | Yes | Yes | No | Partial | | Discovery / listing network | Yes | Yes | Yes | Partial | Yes | Partial | | Analytics | Yes | Yes | Yes | Yes | Yes | Yes | | Multi-location | Partial | Yes | Yes | Yes | Yes | Yes | ## Sources Sources for Tock. Each alternative is sourced on its own page. - **License**: Proprietary — (verified 2026-07-12) - Quote: “the Services are owned by Tock, and are protected by copyright, trade secret, trademark and other U.S. and foreign laws” - **Pricing model**: Subscription — (verified 2026-07-12) - Quote: “Choose the plan that’s right for you Flexible features, no hidden fees, and high touch support.” - **Starts at**: $269/month — (verified 2026-07-12) - Note: Cheapest Tock-powered plan; a Resy-powered 'Platform' plan is listed at $249/month on the same page. - Quote: “### Essential ... Get up and running with essential reservation and table management tools. $269/month*” - **Platforms**: Web, iOS, macOS — (verified 2026-07-12) - Note: Web via the cloud-based Tock Dashboard ('Cloud-based, accessible from anywhere', table-management page). Android app was removed from Google Play (listing now 404). - Quote: “Platform Compatibility: iPhone, iPad, Mac, and Apple Vision” - **Status**: acquired — (verified 2026-07-12) - Quote: “American Express announced today that it has completed the previously announced acquisition of Tock from Squarespace.” - **Online reservation widget**: Yes — (verified 2026-07-12) - Note: Tock-hosted booking page plus social-media booking integrations. - Quote: “Dedicated landing page for your business” - **Waitlist management**: Yes — (verified 2026-07-12) - Quote: “Tock offers two unique waitlists: one for sold out experiences, and another for walk-ins.” - **Table management**: Yes — (verified 2026-07-12) - Quote: “Automated table assignments, reconfiguration, and pacing controls allow you to fill seats when you need to and turn tables when you want to.” - **Guest CRM / profiles**: Yes — (verified 2026-07-12) - Quote: “Robust guest profiles include visit tags, notes, preferences, and dietary restrictions.” - **Deposits & prepayment**: Yes — (verified 2026-07-12) - Quote: “Free, deposit, prepaid reservations” - **SMS / email confirmations**: Yes — (verified 2026-07-12) - Quote: “Send and receive customizable SMS texts. Guests can confirm or leave the waitlist with the touch of a button.” - **POS integration**: Yes — (verified 2026-07-12) - Quote: “A real-time, two-way integration with the Micros Simphony and 3700 POS systems.” - **Marketing to guests**: Yes — (verified 2026-07-12) - Quote: “utilize Tock’s Guest Groups feature to market to custom groups and provide early access to the things they love most.” - **Review integration**: Partial — (verified 2026-07-12) - Note: Booking integrated into review/guide platforms (Infatuation, MICHELIN); Bloom Intelligence integration adds reputation management. No native review collection found. - Quote: “guests searching for dinner plans don’t have to look any further than reviews and guides highlighting Tock restaurants.” - **Discovery / listing network**: Yes — (verified 2026-07-12) - Quote: “Tock isn’t just a reservation system—it’s a discovery platform.” - **Analytics**: Yes — (verified 2026-07-12) - Quote: “Track covers, turn times, sales, and prepayment, then update your offerings based on what’s working and what’s not.” - **Multi-location**: Partial — (verified 2026-07-12) - Note: Enterprise offering serves multi-unit groups/chains; no explicit single-dashboard multi-location statement found on-site. - Quote: “High-volume groups and chains” --- Ranked by verified data, never by who paid. https://altcatalog.com/trust/